Media sector

The media sector has been undergoing rapid and innovative developments during the last two decades. The rapid technological advancements coupled with unprecedented expansion and enormous outreach has compelled mass communication in general and electronic media in particular to redesign their organizations in line with the emerging trends.

Appreciating the new trends in the broadcasting sector, the Government of Pakistan has embarked upon an ambitious long-term development programme. It has been planned to introduce state of the art technology in state television and radio. This initiative by the government has meant huge investments in the media sector by the private sector. The government has also attempted to regulate the sector by introducing new laws and regulations.

Our team has experience in providing following services to the media sector:

• risk assessment and advisory services
  
• corporate finance services
  
• corporate governance
  
• development of manuals
  
• preparation of business plans and feasibility reports
  
• market studies and sector related strategy development
  
  
Our assignments in the sector have concerned comprehensive business planning and management advisory services, which have included development of detailed marketing plan, operations plans, and financial/funding management. We have also developed policies and procedures manuals for operations, accounts and human resources for our media clients. Our corporate finance services in the media sector have concerned assessing the financial viability of investment projects in the sector and have included the arrangement of requisite equity as well as debt financing.